Consumer resources
Committed to informing Albertans
AIC protects Albertans by licensing and regulating insurance agents, brokers, and independent adjusters. As an insurance regulator, AIC is also committed to providing consumers with resources that inform them about their rights as consumers, their options if they have concerns about an insurance intermediary, and provide information that helps them navigate the insurance industry and receive the coverage they need.
Insurance consumer resources
The Superintendent of Insurance warns Albertans about unlicensed, fraudulent insurance agents or brokers offering forged pink cards/insurance policies or misrepresenting customers to get cheaper insurance that may result in denied claims or void policies. Read the consumer alert to learn how ghost brokers operate and how Alberta consumers can protect themselves, including using AIC’s Agent Lookup tool to verify whether their insurance agent is licensed to offer insurance services in Alberta.
Superintendent of Insurance - consumer complaints
The Office of the Superintendent of Insurance has information on how to resolve a complaint against an insurance company, options for settling your insurance claim, industry conduct complaints, and insurance industry information.
National Insurance Awareness Day - June 28
Canadian Insurance Services Regulatory Organizations (CISRO) is the forum of provincial and territorial regulatory authorities for insurance. Each year, CISRO leads and celebrates National Insurance Awareness Day on June 28 to raise awareness of the importance of renewing insurance policies and to encourage Canadians to discuss their needs with their licensed insurance professionals to ensure they have the right coverage for their homes and property.
Health & life insurance
OmbudService for Life & Health Insurance
OmbudService for Life & Health Insurance (OLHI) is a free, fast, independent and impartial alternative dispute resolution for life and health insurance consumers.
OLHI provides accurate and accessible information about life and health insurance concerns. OLHI will guide consumers through the complaints process, answer questions, and help find lost policies or policies of deceased loved ones.
Home, auto & business insurance
General Insurance OmbudService
General Insurance OmbudService is an independent dispute resolution service that provides free, impartial help to Canadian home, automobile, and business insurance consumers.
The first step of insurance resolution for consumers is to try to solve the problem directly with the insurance company by contacting the the insurer’s ombudsperson. If a consumer is unsatisfied with the final position letter from the insurer, the issue can be escalated to GIO for an independent review.
Automobile Insurance Rate Board
The Alberta Automobile Insurance Rate Board (AIRB) is an independent, quasi-judicial regulator that is responsible for regulating automobile insurance premiums in Alberta. AIRB ensures a competitive marketplace and discusses topics like driver perceptions, loss trends, availability, affordability, and technological advancements with stakeholders and industry experts to stay informed and proactively regulate the auto insurance industry.
AIRB has a new consumer website with a number of resources to help Alberta consumers purchase auto insurance, select the right coverage, and understand their insurance rates.
Licensed insurance professionals must meet legislative and ongoing education requirements to have and maintain their license.
Check your agent is licensed and qualified to be setting you up with the right products for your needs.
Do you have a concern or complaint with an insurance broker, agent, or independent adjuster?
AIC takes all complaints seriously and investigates to determine whether an insurance broker, agent, or independent adjuster breached the Insurance Act or one of its Regulations.